Utah Tech University

Typography

Utah Tech’s fonts were chosen to showcase our personality and create consistency across all mediums. Use Utah Tech’s approved brand fonts in all marketing and communication materials.

Altivo

Altivo is a Sans Serif font and is our main institutional font selected for its use of sharp and soft shapes. There are 16 styles in eight weights. This font can be used as a header font and/or body copy font.

Best used for:

  • Headers
  • Body Copy

To download/activate Altivo you must have an adobe account.

/ALTIVO

Loretta

Loretta is a serif font selected for its simple, clean, and easy-to-read shape. This font is a body copy font.

Best used for:

  • Body Copy

To download/activate Altivo you must have an adobe account.

/LORETTA

RBno2.1a

RBno.2a is our display font. This font is designed to draw attention to our messaging and should be used large it is typically found in headers and on facility branding due to its tall and thin design that allows for maximum content yet legibility. This font should not be used in body copy messaging.

Best used for:

  • Headers
  • Facility Branding

Utah Tech Font

Utah Tech font is a header font designed specifically for Utah Tech University. This font is only available in all caps and is used for headers.

Best used for:

  • Headers

/UTAH TECH FONT